Kearney Logo PNG
Kearney is one of the largest and fastest-growing strategic consulting firms in the world, specializing in management solutions. Founded in the mid-1920s in the United States, today the company operates in more than 30 countries around the world.
Meaning and history
Kearney is an American international consulting firm headquartered in Chicago, founded by management consultant Andrew Thomas Kearney in 1926 as a subsidiary of McKinsey & Company. The company became independent in 1939 and has been operating in Europe since 1964. Currently, the company has offices in 35 countries in Europe, America and Asia. The company’s clients are various organizations – from multinational corporations to non-profit and governmental institutions.
In 2008, according to the International Consulting Magazine, A.T. Kearney was ranked among the top ten consulting companies in the world and received an award for implementing the concept of diversity in its work.
Today Kearney provides corporate clients, industries, and governments with a wide range of consulting services in the field of general and strategic organizational management. Kearney’s goal is to help clients prioritize and retain the competitive advantage they need to maximize business performance. The company’s range of services is aimed at helping companies solve complex practical problems in developing and implementing strategies to achieve competitive advantage
What is Kearney?
Kearney is the name of an international consulting company that holds one of the world’s leading positions in the field of operational and supply chain management. The company was founded in 1926. It employs 3500 consultants in 40 countries, and among its clients is the most part of the Fortune-500 list.
In terms of visual identity, Kearney is a pretty modest company, which chooses a quiet and strict logo, representing its main professional qualities, and expertise in its activity field. After the redesign of 2020, the logo of the consulting company was minimalized to maximum.
???? – 2020
Before 2020 Kearny was officially named A. T. Kearney, and this is what was written on the old logo of the company. The lettering was set in the title case of a slanted sans-serif typeface, with the first two letters written in medium-weight bars, and the “Kearney” — emboldened. Although, both parts were set in one shade — calm burgundy, a color, standing for excellence, fundamental approach, and attention to detail.
2020 – Today
The redesign of 2020 has introduced a super laconic logo for the shortened name of the company, Kearney. Now it is a super minimalistic badge, with just the clean uppercase wordmark written against a transparent background. The sans-serif inscription is set in medium-weight bars and has a lot of space between and inside the full-shaped characters, creating a very strong and balanced composition.
Font and color
The uppercase lettering from the primary Kearney logo is set in a modern geometric sans-serif typeface with distinctive contours of the characters and straight cuts of the lines. The closest fonts to the one, used in this insignia, are, probably, Ezra, or Biondi Sans, but with a slightly modified contour of the “K”.
As for the color palette of the Kearney visual identity, it’s a timeless and elegant combination of black and white, which represents the professionalism, expertise, and reliability of the international company.
