Juicy Couture Logo

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Juicy Couture Logo
Juicy Couture was established by Pamela Skaist-Levy and Gela Nash-Taylor in 1997. The company specializes in casualwear.

Meaning and history

Juicy Couture Logo


The playful and glamorous mood characteristic for Juicy Couture is reflected in its logo.
The name of the brand is given in an intricate, highly decorative script. While it has been inspired by Old English scripts, it does not look dated. The golden glyphs are decorated with highlights creating a 3D effect.
In addition to the name of the label, the Juicy Couture logo can also feature the lettering “Los Angeles, California” (although it is not always used). The text is given below, in smaller letters. The color is the same, while the script is more modern.