HuffPost Logo PNG
HuffPost is an American news and other original content website. It covers politics, entertainment, lifestyle, technology, and other topics. It is known for its liberal editorial standpoint, though it features a diversity of voices and perspectives. The site has won multiple awards, including a Pulitzer Prize in 2012 for national reporting. Today, HuffPost remains a prominent player in the online media sphere.
Meaning and History
HuffPost, formerly known as The Huffington Post, was founded in 2005 by Arianna Huffington, Kenneth Lerer, and Jonah Peretti. It began as a liberal-leaning publication that combined original content with a bunch of news and opinion pieces from various sources. In 2011, HuffPost was acquired by AOL for approximately $315 million. AOL became part of Verizon Communications in 2015. Five years later, the website was rebranded as simply “HuffPost.” This reflected Arianna Huffington’s departure from the site in 2016 to focus on her new venture, Thrive Global. In early 2021, HuffPost was sold to BuzzFeed, Inc., further integrating into the changing landscape of digital media.
What is HuffPost?
The Huffington Post, often referred to as HuffPost, is a news and opinion website. It has been influential in shaping online journalism and popular political discourse. HuffPost is known for its progressive stance and emphasis on inclusivity and diverse perspectives.
2005 – 2017
This logo features a more classic look as it uses a serif font, all caps, and wide spacing between the characters. The name, The Huffington Post, is split between three lines to make the logo appear balanced and compact. At the same time, the logo looks unique as it features a rare and unexpected khaki green shade instead of traditional black or deep blue. There are no elements other than the name, which makes the platform look more conservative and at the same time gives the logo a timeless appearance.
2017 – Today
The HuffPost logo features a distinctive and modern design characterized by bold typography. The main part of the logo typically consists of the word “HuffPost” with green geometric shapes framing the inscription on either side. These elements are taken from the “H” icon, which can be seen along with the logo. The two geometric shapes are formed by evenly splitting a square diagonally down the center to create an illusion that it is a letter “H”.
Font and Color
The color scheme has varied over time, but it has commonly included shades of green, which gives it a fresh and contemporary look. The black color, introduced in 2017, gave it a sophisticated and respected appearance. Black color represents strength, elegance, and authority. Black attracts attention faster than other colors, even than red.
There are many bracketed slab serif fonts that resemble a font used in the 2005 logo version. These include Envoy font and Adobe Garamond Regular font. A bold, italicized font has been used for the logo designed in 2017. It resembles Binate Text Black Italic font and Moris Black Italic font.
