Discord Logo

scord logoDiscord Logo PNG

Discord is the name of an online messenger, which was released in 2015 in the United States and today is available in almost thirty languages, having its versions for all the existing operating systems. The application is very popular among gamers from all over the world as it allows instant exchange of documents, images, and voice messages.

Who created Discord?
Discord was established in 2015 by two young men, Jason Citron and Stanislav Vishnevskiy, who were previously engaged in video games development. They wanted to create a platform for gamers, which will have all the necessary functions in one place — from simple chat options to large communities.

Meaning and history

Discord Logo history

Discord is a messenger designed for voice communication. At the moment, it is one of the most advanced developments in its segment. The program is completely free and available for Windows, Android, iOS.

It was originally meant to be a free application that would allow gamers to communicate with each other. Online gaming was not only a way for many to have a great time, but also an opportunity to get new acquaintances.

Now, surprisingly, a third of Discord’s users have nothing to do with gaming. The audience of the application is constantly growing rapidly. By the way, each month the messenger is used by about 100 million people from all over the world.

What animal is the discord logo?
The animal on the discord logo is a crab-like creature, drawn in a shape of a game controller, hence most often referred to as the Discord Robot. Although, for many, it still looks more like a smiling crab.

2015 – 2021

Discord logo 2015

The application was introduced in 2015, along with its original logo, which hasn’t been changed since that time, as contains all the essential components of a successful visual identity — a bright yet pleasant color palette, a very recognizable symbol, and a progressive and even futuristic logotype, pointing on the purpose of the product and its audience.

Discord is a young company with a good sense of humor, and choosing the word, which stands for “disagreement” and “lack of harmony” for the application, allowing people to communicate (even while playing online games) is a good proof of it.

The visual identity of the free online messenger consists of two parts — an emblem, which is usually placed on the left from the wordmark, but also as a signifier and an icon for the mobile phones and websites; and the logotype, which can be placed in one line with the emblem, or used separately.

Discord emblem

The unique Discord emblem is composed of a stylized dialogue cloud with its upper part as a square with rounded angles. Executed in light-blue, which is close to purple, the square has a white image of a game-controller on it.

The white controller has two color blue dots for joysticks, but they also make the drawing look like a smiling face or a funny stylized crab. There is even a resemblance with a superhero mask, so whatever you see on the icon has its right to be there, as Discord is a young application with a rebellious spirit, created for online communities and gamers.

2021 – Today

Discord logo
With the redesign of 2021 the Discord visual identity kept its uniqueness and recognizability, though got the contours of all the elements refined and made more elegant and timeless. The controller “crab” is now executed in purple and set on a white background, with no dialogue window. But the main changes were made to the lettering. The wordmark from the new emblem is executed in a more traditional wide-lettered font, with the only modification — the letter “I”, with its solid dot placed above the vertical bar and negative space between them being arched, resembling a smile.

Font and color

The Discord logotype, written in all capitals of a customized sans-serif typeface is based on one of such traditional fonts as Uni Sans Heavy or Compose Black, but with both letters “D” modified. Left bars of the Discord “D”s are softened and cut diagonally, making the vertical line pointing to the bottom, and balancing the triangular part of the emblem.

Another interesting thing about the Discord logotype and its unique “D”, is that it looks like one of the letters of the Hebrew Alphabet, “Peh”, which has a double pronunciation in English — whether “P” or “F”.

The light blue and white color palette of the company’s visual identity is a combination, which evokes a sense of calmness and tranquility, where blue stands for trustworthiness, reliability, and safety, and white — for loyalty, purity, and togetherness. Which makes sense, as the application is focused on uniting gamers from all over the world and providing a safe and comfortable space for different communities to chat and share important information in all the possible formats.

The blue and white color scheme is tender and relaxing in f, though looks fresh and crispy, making the brand stand out on the list of its competitors, and elevating its creative logo to the new level.

What color is the Discord logo?
The light and fresh Discord color palette represent creativity, communication, and freedom, which the application provides its users with. The light lilac and blue, used in the visual identity of the brand is Blurple (HEX Color #7289DA), and Full White ( Hex Color #FFFFF).


The graphical part of the Discord logo, its icon, has been with the application since the very beginning, though with the redesign of 2021 the recognizable remote symbol became bolder and stronger.

This Icon symbolizes the purpose of Discord and brings life and vitality to the inanimate object, a gaming device. The remote control with two plain white circles, resembling two eyes, starts looking like a crab, a creative, which symbolizes protection (important for the Internet life today), emotions (gaming does give a lot), and an endless life cycle.

As for the chosen color, the icon is executed in the same palette as the logotype of Discord, smooth yet lively purple on white. And this color combination also adds such qualities as ambition, peace, trustworthiness, and independence, to the characteristics of the brand. Modern and powerful, like the overall Discord idea and its execution.

Who created the discord logo?
The discord logo was created by one of the application founders’, Jason Citron. He managed to create a unique image, which combines all of the values and purposes of the platform in it.

What is the Discord logo?
The logo of the Discord platform features a unique image of a stylized game controller, which looks like a smiling crab, and the bold title case lettering in a custom sans-serif font with heavy stable characters drawn in thick lines with the vertical bar and the dot above the “I” also forming a thin white smile, supporting the graphical emblem.

What animal is the Discord logo?
Officially, the Discord logo represents a game controller, but for many, this image looks more like a stylized crab, and it features similar contours, and has two white circles which resemble the eyes, and the arched bottom line, making up a smile. Although the company itself says that its emblem is a head of a bot Clyde.

What Color is the discord logo?
The bright and stable logo of Discord is executed in an intense purple color palette, which evokes a sense of progressiveness and creativity. Purple is also a shade standing for imagination and wisdom, as well as communication, which is one of the main purposes of the application.

Who created the discord logo?
The iconic Discord logo, introduced in 2021, was created by the Koto design bureaux in collaboration with the in-house Discord design team. As for the original version of the badge, it was the founder of the platform, Jason Citron, who came up with the idea in 2015.

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