Save The Children Logo

Save The Children logoSave The Children Logo PNG

Save The Children is a British non-profit organization, which was established in 1919 with the idea to help children improve their education and health care opportunities. Today the organization works all over the globe, protecting kids in more than 120 countries.

Meaning and History

Save The Children logo

The Save The Children logo is minimalist yet has everything needed to reflect the purpose of the organization and its professionalism. The insignia, composed of an emblem and a wordmark on its right, uses two main colors, red and black, which look strong and timeless despite the background. This color combination adds power and passion to the whole image, making it more than just a logo, but a graphical representation of the foundation’s aims and activities.

The main part of the logo is the emblem, which boasts clean modern shapes. It de-picts a stylized image of a child with his hands up, enclosed in a red circle. Executed in smooth lines, it evokes a sense of happiness and kindness, showing the or-ganization’s main purpose — making children happy.

The wordmark, located only the right of the emblem, is colored black, in order to balance the whole look and make it a bit more professional. The inscription in the title case is executed in a simple traditional sans-serif typeface with clean contours and a lot of space between the words.

The simplicity of the Save the Children logo only adds to its dedication and deter-mination, showing the real values of the organization and their constant progress.