Over its 35-year history, the Ryanair logo has been growing simpler and better legible.
Meaning and history
What is Ryanair?
Ryanair is a European low-cost air carrier, which was established in Ireland in 1984. Today the airline has one of the largest fleets in Europe (over 500 planes) and operates its flights to more than 200 destinations across the continents. It is the biggest air carrier in its country.
1984
The original design showcased an emblem consisting of three “R’s” in red and blue. The word “RyanAir” was made up of very unusual glyphs. Instead of a single line, they were “written” with three lines (two blue and one white).
1987
There is something similar in the shape of the “R,” yet the type is new. This time, it is solid. A gold bird in flight is placed to the left.
2001
The company name in bright yellow is placed inside a blue rectangle. The letters feature a friendly rounded type.
2013
The design echoes the 1987 version, although the type has been simplified.
Font and color
The uppercase Ryanair lettering from the official logo of the company is set in a stable geometric sans-serif typeface with a thick bar and straight cuts of the letters. The font, closest to the one used for the insignia, is, probably Nemorosa Extrabold, or Quarion Bold DEMO, but with the contours slightly extended.
As for the color palette of the Ryanair visual identity, it is set in yellow and dark blue, a combination, which usually stands for the sun and the sky in the logos of different airlines. Although here the shade of blue is more of a symbol of stability and professionalism.