NetSuite Logo

NetSuite Logo
NetSuite Logo PNG

NetSuite is the name of a software developing company, which was established in 1998 and acquired by Oracle in 2016. The Oracle NetSuite software is a business management tool that improves business efficiency at all points in a centralized system.

Meaning and history

NetSuite is a powerful cloud platform for business management, a unified online business management suite, including enterprise resource planning (ERP), financial management, customer relationship management (CRM), and e-commerce.

NetSuite has been a pioneer in cloud-based commercial systems since the early 2000s. Unlike most of its competitors, which came from marketing outdated on-premises solutions, it has relied indefatigably on the use of cloud computing.

The fundamental idea behind NetSuite is that one set of cloud software can cover all aspects of a business, avoiding multiple systems, spreadsheets, and production processes.

The system is modular, so you can use the full suite of business software or start with either the NetSuite Financials or NetSuite CRM modules and add missing features. You can also include project control, resource management, project accounting, scheduling, and expense management as part of NetSuite.

On July 28, 2016, one of the world’s most reputable software-development companies, Oracle, announced the acquisition of NetSuite for 9.3 billion USD.

What is NetSuite?

NetSuite is a software company, that specializes in services for small and medium-sized businesses, and today is used by more than 30 thousand companies across the globe. NetSuite was founded by Evan Goldberg in 1998, and acquired by Oracle in 2016.

In terms of visual identity, NetSuite prefers simplicity and seriousness, with its logo evoking a sense of professionalism, expertise, and excellence. The badge of the software features two parts: a geometric emblem, and laconic lettering in black.

2016 — Today

NetSuite Logo

The NetSuite logo is executed in a traditional for the tech industry blue and white color palette; with a black accent — wordmark. The emblem boasts a stable square, formed by four elements reminiscent of the stylized letter “L” (a pair with straight sides, and a pair with triangular short bars), in two shades of blue, which are placed in the way to create a white capital “N” in the negative space.

As for the logotype, set in the uppercase, it has the first part written in bold lines, and the second — in thin ones. The clean and simple sans-serif typeface of the inscription looks very similar to Prima Sans Std Roman font, with modern yet modest shapes of the letters and traditional cuts of the lines.