Jamalon is an online bookstore, which was established in 2010 in Amman. The e-commerce platform offers has a very wide selection of books available in Arabic and English, with a shipping service across all the countries of the Middle East. The company works closely with thousands of publishers worldwide.
Meaning and history
The visual identity of the company is minimalist yet modern and stylish. The logo, composed of a wordmark and a delicate geometric emblem, looks neat and evokes a sense of authority and professionalism.
The light and simple logotype are complemented by an emblem, placed above it. The symbol of the e-store is composed of three equal shapes, placed in an arch. The figures resemble three arrowheads, pointing to the center and are executed in deep purple color which is a reflection of creativity and balance.
The purple and black color palette of the company’s logo symbolizes reading and all the new worlds and opportunities the books give us. The combination evokes a mysterious and intriguing feeling, showing the e-commerce platform as a reliable and trustworthy one.
The simple yet sharp logo of the online book retailer is modern and strong. The image represents the powerful company, which values its customers above all and knows everything about books and reading, aiming to share their experience with people across the globe.
Font
The wordmark of the company is written in the lowercase and executed in a clean and light sans-serif typeface, which is very similar to Myriad Pro. The inscription looks friendly and fresh, balancing the bold lines of the emblem and adding harmony and style to the whole logo.
Review
Being the largest online books store of Arabic language editions, Jamalon offers the widest selection of books in all the literature categories, available in both English and Arabic.
The e-commerce platform is designed very carefully in order to give its customers an opportunity to browse through almost 10 million titles with maximum comfort.
If you are not sure which book you want to read there are various sections of the website, which can help you choose — yearly bestsellers and most searched books. Every book has a short description, which makes shopping easier.
The online retailer offers international delivery with the possibility of tracking and accepts various payment methods, including PayPal, credit cards and cash on delivery. The website also has a 24/7 online customer support, which works brilliantly.