Goldwell Logo

1 Star2 Stars3 Stars4 Stars5 Stars

Goldwell Logo

Goldwell is a stylist-exclusive brand of hair color and haircare products. It is part of Kao Salon Division.

Meaning and history

Logo Goldwell

The highlight of the Goldwell logo is a red square following the name of the brand. The square replaces a full stop and is supposed to mean that Goldwell is your ultimate destination: once you have found these products, you do not need to look for anything else. The square is even used as the company’s emblem on its own (without the wordmark).

The type featured in the wordmark is a utilitarian and rather heavy sans.