Home Depot Logo

A successful home improvement retailer, The Home Depot offers a diverse range of tools, construction products, and services. It was established in 1978. The retailer has stores in all the 50 states in the US and all the 10 provinces of Canada. THD is based in Cobb County, Georgia, while its most famous store is located in Vauxhall, New Jersey.

Home Depot Logo Meaning and history

The Home Depot logo has stayed unaltered for over three decades. In 2013 the home improvement retailer was rumored to have refreshed its logo, but this information turned out to be just a successful April Fool’s joke.

Home Depot symbol

The retailer is often criticized for its generic logo, yet we can’t but acknowledge that the company’s emblem is instantly recognizable. We can safely state that it’s one of the most well-known emblems in retail. This is partly due to the inscription and partly due to the characteristic orange color.

Home Depot emblem

The Home Depot emblem is rather minimalistic and has a DIY feel, which goes with the company’s core values pretty well. A stenciled wording (negative) is placed over the orange background. There is nothing else apart from the company’s name and the registered trademark symbol.

Colors of the Home Depot Logo

Bernie Marcus, one of the company’s founders, told that the first THD signs were painted on bright orange circus-tent canvas. So that is the reason why the retailer ended up with PMS 165. There are psychological reasons for this choice, too, as, according to THD, orange can boost a person’s activity and it is also associated with affordability.

Font of the Home Depot Logo

The logo features a stenciled typeface angled at 45 degrees. Interestingly enough, the font is actually called Stencil. Unlike many other companies, THD didn’t commission a customized font but used one of those that are bundled in Microsoft Office.