Indian Airlines Logo

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Indian Airlines

Indian Airlines was the oldest government-owned airline in India, established in 1953 for domestic and regional flights. The company was Rembrandt’s in 2005, getting a new name – Indian.

Meaning and history

Indian Airlines history

The Indian Airlines’ visual identity is bright and memorable. It is composed of a wordmark and a colorful emblem on its right.

The wordmark is built in two levels — with the English inscription on the lower level, and the Hindu — on the top. The modern smooth sans-serif typeface of the English version is balanced by the ornate Hindu name. It looks bright and stylish in orange, the main color of the brand’s palette.

The Indian Airlines emblem is composed of a plane-wing image in a brighter orange with a purple abstract drawing on it. It symbolizes the sun, passion, and energy.

The symbol, used in the Indian Airlines emblem is a wheel from the Sun Temple at Konark. The wheel is very significant for the company and country, it represents motion and Indian heritage.

Indian Airlines

The orange and purple color palette of the Indian Airlines logo is a reflection of creativity, positive approach and power. There is also a touch of mystery, added by purple and a sacral symbol of the emblem. It is a remarkable and modern logo, which makes the company recognizable and progressive.