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While the household hardware chain Bunnings was established over 130 years ago, it hasn’t gone through multiple logo updates. At least since 1950, the Bunnings logo has been modified only a couple of times.
Meaning and history
The history of the firm owned by Arthur and Robert Bunning started around 1886 when they purchased their first sawmill. There’s hardly any information about the emblem of any sort used by the company in its early days, but a photo made at the beginning of the previous century shows one of the first signs. The photo was apparently made around 1907 when Bunning Bros was incorporated. Here, you can see the lettering “Bunning Bros Ltd” in larger letters followed by the text in smaller letters, in which you can make out the words “Sewing mills.”
In 1952, a distinctive logo was adopted. That was a pretty important period for the company. Bunnings Limited went public, added several new mills around Western Australia, bought a number of hardware stores, and started to work in the retail business. So, at this point, the need for a decent logo was absolutely apparent.
The design featured the word “Bunnings” in white inside a red shape with the black filling. The shape was somewhere in between an ellipse and a square.
The 1991 symbol
Around 1991, a more vivid and contemporary logo was introduced. Probably the most memorable letter was the initial, the “B.” It reminded a flag with white, green, and red diagonal stripes.
Bunnings Warehouse emblem
When the company opened its first Bunnings Warehouse in Melbourne, a special logo was developed for it. The word “Warehouse” was given in smaller letters in a similar style but a different typeface.
Font
In comparison with the rounded shapes of the old wordmark, the 1991 symbol looks rougher due to its large letters and sharp corners.
Colors
The color choice of the current Bunnings logo with its noble shade of green is more distinctive than the palette of the previous version, which comprised black, white, and red.
