For most of the company’s history, the most distinctive element of the Samsung logo was a three star pattern. It reflected the origin of the brand’s name, which means “tri-star” in the Korean language.
Meaning and history
The brand was created in 1938, but its operation was rather modest, so the need for a logo actually did not arise. By 1958, however, it was obvious that Samsung needed its own insignia. The logo featured 3 stars, 3 stripes and wheat plants inside a circle shape. The stars were connected with the name of the company, while the wheat plants emphasized its agricultural roots.
With the introduction of the brand’s first black and white television in the 1960s the need for a logo update became obvious. Although the new emblem was based on the same visual metaphor – three stars in a circle – it looked different, cleaner. Also, a wordmark appeared next to the symbol.
Where is Samsung made?
Samsung is one of the largest South Korean companies, and its main production facilities are located there. Though with the huge volumes of the company’s sales, it is necessary to have its plants in other regions, this is why Samsung also has its factories in Brazil and Indonesia.
The Samsung logo introduced in the 1980s looked more up-to-date. The lines became sharper; the negative space was successfully used.
1938
The original logo was pretty cluttered and bore nothing in common with the current Samsung logo. You could see three stars, three stripes, and wheat plants inside a circle.
1969
The stars adopted a more refined and unique shape. The emblem now looked more abstract and less cluttered. Next to it, the lettering “Samsung” in black was placed.
1979
The circle and the square, in which the stars had been placed on the previous emblem, disappeared. There were now only the stars and the brand name, which was given in shorter letters.
1979
The star design was also used as a standalone emblem. In this case, the symbol was enlarged so that every detail could be clearly seen.
1980
The emblem featuring the three stars remained unchanged, while the wordmark was slightly modified. In comparison with the previous one, it looked somewhat bolder and shorter.
1993
This is the year when the current Samsung logo was born. You can see the now-familiar bold sans serif letters inside a blue ellipse. What is most important, the iconic “A” without the horizontal bar appears on this version.
2005
The design team decided to dismiss the ellipse. Today, both the ellipse logo and the logo without the ellipse are used. One of them is a primary logo, while the other is a secondary one.
Who owns Samsung?
The brand Samsung is owned by Samsung Group, a company, which was established in 1938 by Lee Byung-chul. Today it is a privately-owned group, with Lee Jae-yong as the chairman.
Galaxy logo
The logotype of the Samsung Galaxy range including several types of mobile computing devices has undergone several updates since it was first introduced in 2009. The current Samsung Galaxy logo features the company wordmark given in the same typeface as on any other Samsung’s appliance or device, while the word “Galaxy” features a different font.
The Samsung logo, which keeps the “three stars” of success and prosperity, has its roots hidden in the title. In translation from Korean Sam means “3” (extra-digital meaning is “greatness” and “multiplicity”). Sung is translated as “stars” (“success”, “diversity”). Indeed, before becoming the world’s technological leader, Samsung used to sell products, insurance services, and it also processed food products.
Audio emblem
Samsung is one of the companies that, in addition to a visual logotype, have an audio logo. The author of the melody is an Austrian composer Walter Werzowa. It was recorded by the Los Angeles-based music and sound design production company Musikvergnuegen. The audio logo comprises the notes E♭, A♭, D♭, E♭.
What is a Samsung One UI Home?
Samsung One UI Home is the name of software, which is installed in all Samsung devices. The software works as a launcher for all the gadgets working on Android OS, and can not be deleted from the device.
Icon
For the last several years Samsung has been using only its brand name for the icon. Its design has become simpler, losing the ellipse icon and changing the color of the inscription. At present, the Samsung Icon consists only of the name of the brand in white, set on a calm and luxurious blue square with rounded angles.
This last rebranding allowed for a more modern logo while maintaining the recognizability of the company. And the new color palette only elevates the values and timelessness of the famous South Korean brand.
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Font
The wordmark features a customized typeface, which may be a version of either the Helvetica Black or the DDT Cond SemiBold font. The distinctive feature of the type is the letter “A”, which is given without the usual horizontal bar. This reflects the constant strive for innovation that is characteristic for the brand.
Color
The color scheme is quite simple. In addition to the basic color, white, it includes a dark shade of blue. In fact, blue has been present in some versions of the Samsung logo since the 1960s. Also, some of the earlier versions of the logo include red, black, and grey.
What is a Samsung Push Service?
Samsung Push Service is the name of one of the applications, available for the gadgets of the South Korean brand. The software’s main function is sending notifications to come related to all the updates and changes in Samsung applications. On some of the devices, Samsung Push Service is installed by default.
What is a Samsung Pay?
Samsung Pay is the name of the official mobile payment system of the South Korean brand. The application also works like an e-wallet and allowed keeping your electronic money and proceeding with various transactions.
What is a Samsung Flow?
Samsung Flow is the name of the official Samsung software’s which was designed to provide a connection between the mobile phones, tablets, and computers of a user. The app allows easily move and browse media files and documents from your smartphone on your PC or vice versa.
What is a Samsung+?
Samsung+ is the name of the official Samsung application, which is installed on all the mobile gadgets of the brand by default. The software was designed to help Samsung users with diagnostics and support issues.