Bluebella Logo

Bluebella logoBluebella Logo PNG

Bluebella is a British lingerie brand, established by Emily Bendell. It emerged as a vision to create luxurious, fashion-forward lingerie and nightwear. The company, based in London, England, began with Bendell’s goal of offering unique, high-quality lingerie that wasn’t readily available in mainstream stores. Bluebella caters to a diverse audience, celebrating inclusivity and style in its designs.

Meaning and history

Bluebella, a trailblazer in the lingerie realm, was founded in 2005 by visionary Emily Bendell in London. Its inception marked a deviation from conventional lingerie designs, focusing instead on a blend of luxury, bold style, and affordability. The brand carved its niche by interweaving high-end aesthetics with a more inclusive approach, catering to a diverse clientele. Bluebella’s journey has been about challenging norms and embracing body positivity, making it a standout in its field. Its signature collections often reflect contemporary trends while maintaining a timeless elegance, attracting a global audience.

Bendell’s leadership and Bluebella’s innovative approach have redefined lingerie fashion, garnering acclaim and a dedicated following.

What is Bluebella?
Bluebella is an innovative British lingerie brand, renowned for merging high-fashion aesthetics with accessible pricing. Founded by Emily Bendell in 2005, it stands out for its bold, inclusive designs that challenge traditional lingerie norms, celebrating a diverse range of body types and personal styles.


Bluebella logo

The logo is a text-based emblem for “BLUEBELLA®,” showcasing a sleek, modern sans-serif typeface. Capitalized letters give the logo a bold and clean appearance, suggesting a sophisticated and contemporary brand identity. The brand name stands out in black against a stark white background, a timeless color selection that guarantees high contrast and standout visibility. The minimalistic design of this logo reflects a stylish simplicity and a focus on a chic, unfussy brand image.

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