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Alesandro is a German cosmetics brand based in Dusseldorf. The product range includes nail art products, gels, and polishes.
Meaning and history
The Alessandro logo is unique and memorable. Moreover, it creates a symbolic link with the products introduced by the brand.
The design is dominated by a stylized bird with its large tail open wide. The tail makes us think that the bird is a peacock. The feathers bear an uncanny similarity with nails on an open hand, which is a great association for a nail design brand.
Below the peacock, the word “Allesandro” in a soft lowercase type can be seen.
