World of Tanks is an online game, developed in 2010 in Belarus. The game, where everyone can play for free or get a premium account, became incredibly popular and released its versions for consoles in 2015.
Meaning and history
World of Tanks is not just a massively multiplayer online game dedicated to armored vehicles, but twice the Guinness Book of World Records record holder for the number of people simultaneously playing on a server. Today, World of Tanks, released in 2010, has more than 160 million players worldwide.
The company developer Wargaming started working on the game in 2008, although the original plan was to release an MMO in the fantasy genre. But the developers wanted to create something really original and enter the market with a special product. The main option during the discussion was a game dedicated to military equipment of the mid-20th century. Only with the type of equipment for a long time could not decide. In the end, everyone agreed to make a game about Tanks.
World of Tanks was released in 2010 and, as Wargaming wanted, became a kind of know-how in the gaming world. After three years, the game had more than 60 million registered users, and in 2014 – more than 100 million. And all because, firstly, World of Tanks can be played for free, the control here is intuitively simple, and the continuation of any battle takes no more than 15 minutes, which does not let you get bored. And the most important thing is that every player gets the opportunity to ride on tanks from the Second World War.
The game features more than 800 armored vehicles from the mid-20th century, several dozen unique locations for battles, and a multi-million community, which is nice to feel a part of.
2010 – Today
The World of Tanks’ visual identity is a perfect reflection of the game’s nature and plot. The brutal wordmark is complemented by a memorable emblem, which shows the war character of the shooter.
The World of Tanks nameplate in all capitals is executed in a bold sans-serif typeface with the letter “Of” in a smaller size. The dark gray body of the letters has a lighter gray metallic outline, which adds volume and masculinity to the inscription, making it look three-dimensional.
The World of Tanks emblem is placed above the “Of” and depicts a shield with a stylized monogram. The seller “T” forms the middle vertical bar of the “W” and has its bottom part and horizontal bar angles pointed, in order to repeat the frame contours.
The World of Tanks logo is simple yet strong and looks actual and timeless. It shows the purpose of the game and its mood. The two shades of the gray color palette of the game’s visual identity evoke a serious and strong sense, showing the fundamental approach of the developers and the severe spirit of the game itself.