Battlefield Logo

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Battlefield logo
Battlefield is a video-game, which was created by EA DICE in 2002. This first shooter is considered to be one of the world’s most successful team video games, as it has over 50 million copies sold across the globe.

Meaning and history

Battlefield logo


The Battlefield game’s visual identity is based on a strong and distinct logotype. The logo is modern and minimalist, showing the masculine and confident character of the game and its nature.
The Battlefield nameplate in all capitals is executed in a strict sans-serif typeface, which is very similar to Sheldrake JNL. It has clean and neat lines and straight angles and edges of the letters.
The monochrome color palette of the Battlefield logo allows placing it on any back-ground without losing its power. The simplicity of the letterforms and color combina-tion elevate the logo, making it elegant and timeless.
The visual identities of Battlefield 2-6 editions are based on the original version, just the contouring and color palette varies. Some logotypes are made three-dimensional, others have a thin or thick outline. The numbers of the chapters are written with Arabic letters until the fourth edition, starting with the fifth — the company uses the Roman numbers.