Nu Skin Logo

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Nu Skin Logo

The history of Nu Skin started in 1984 in Provo, Utah. The multilevel marketing company is known for its personal care products and dietary supplements.

Meaning and history

The Nu Skin logo can be broken down into two parts: the wordmark and emblem.

Emblem Nu Skin

The wordmark features a transparent sans serif type with classic proportions providing excellent legibility. The letters are light blue.

The emblem is rather abstract and can be interpreted in a variety of ways. For instance, it can be described as a fountain of water. The white fountain is placed inside a purple circle.

In the previous version of the logo, the lettering was grey, while the emblem was white and light blue.