MoneyGram Logo PNG
MoneyGram is one of the most popular money transfer structures in the world. The company was founded in 1949 in the USA and today it has operating offices in almost all the countries across the globe.
Meaning and history
MoneyGram logo is composed of a wordmark and an emblem on its left. The wordmark is executed in an italicized bold sans-serif typeface, which is similar to Irma Text Round and features soft lines with rounded angles.
What is Moneygram?
MoneyGram is the name of a money transfer service provider, which was established in the United States at the end of the 1940s. Today MoneyGram operates internationally and is considered to be one of the most popular and reliable service providers in its field.
1988 – 1997
The original badge of the MoneyGram company was introduced in 1988 and stayed unchanged for almost ten years. It was a simple and traditional horizontally-oriented rectangular logo in dark blue and white, with smooth and bold cursive serif lettering in white, written against a solid blue background. The banner was complemented by a thin white stripe with the black uppercase “The Better Way To Wire Money” motto written across it.
1997 – 2012
The original MoneyGram emblem, created in 1997, definitely has a lot of resemblance to the minimalist and cool logo we all can see today. It became the basement for the current design, even though it was more complicated, detailed, and naive. It was a slanted black logotype in a fancy custom typeface with the two parts of the company’s name overlapping. The lettering featured smooth arched lines, sharp angles, some tail curves, and square serifs. It was placed on the left from the dark red emblem, which was composed of a solid flat circle with white arrows and orbits drawn on it. It was a representation of the money movements across the globe, the purpose of the company.
2012 – Today
The MoneyGram emblem is a red circle with a white curved arrow on it. Being three-dimensional, the circle represents the globe and the arrow shows the process of money transfer. It is a laconic logo, which shows the main purpose and profile of the company.
The red black and white color palette of the MoneyGram logo represents the powerful company, which is full of energy and values progress and innovation.
The previous logo, which was used by the company until 2012, featured the same color palette, but the typeface was more classic and condensed, with curves and serifs and the last “Y” of the first word overlapping the first “G” of the second. The previous emblem was two-dimensional and comprised two white arrows creating a swirl on a red circle.
Font and color
The smooth and modern title case lettering from the MoneyGram primary badge is set in a rounded sans-serif typeface with medium-weight lines and slanted characters. The closest fonts to the one, used in this insignia, are, probably, Puck Medium Italic and Centrale Sans Rounded Bold Italic, but with some minor modifications.
As for the color palette of the MoneyGram visual identity, it is based on a combination of red, white, and black, a stylish and confident color scheme, which reflects such qualities as expertise, reliability, and professionalism.
