Defender is an international company with headquarters in Tallinn, Estonia and Moscow, Russian Federation. Registered in 1990, it started with the production of protective screens used for personal computers’ monitors. Today it manufactures a broad variety of appliances for official and private use. Its production facilities are situated in Asia and Eastern Europe. The company ensures that its products are manufactured to the highest European standards; its distribution network covers over 500 cities and towns of Europe and ex-USSR countries. The range of products offered by the Defender company includes about 600 models.
Meaning and history
The international company Defender, established in 1990, specializes in the production of electronics, peripherals, and computer accessories. Having started with the production of protective screens for computers, Defender rather quickly expanded not only its assortment but also its regions of presence. So, to date, the dealer network of the brand is established in 20 countries in Europe and CIS, Service centers are open in a hundred cities in Europe and Asia, and the range of Defender has about a thousand items in 40 categories of goods.
As you have probably guessed, the name of the company was formed from their very first product, a protective screen. However, today, the range of “protective” products of the brand also includes means of care for technology and devices that extend its life, as well as network filters, and stabilizers to protect against voltage fluctuations.
But the main direction Defender opened in 2011, deciding to launch their own gaming input devices. Since then, the line has been constantly expanding, products are in demand among video game enthusiasts, as well as those who are professionally engaged in cybersports.
Today the Defender gaming direction includes everything you need for a comfortable productive game, namely, headphones with microphones, acoustics, headsets for PCs, as well as functional gaming mice and keyboards with additional buttons.
1990 – Today
The Defender logo developed after the foundation of the company in 1990 contained only the brand’s name “Defender” in a bold and heavy font most close to Tahoma Bold. The colour palette of the wordmark was deep blue or black on a white background. Later, a small emblem was added to the company’s name; it was a block letter “D” in a circle placed in front of the “Defender” inscription.
Finally, the logo has been designed to meet the modern graphics demand. The wordmark is now written in a rounded and playful font resembling the commercial Nordique Pro SemiBold. The letter “D” on the emblem in front of the brand name has been transformed to be fitted in the left lower corner of a square. The letter itself is made up of a right-angled triangle with the hypotenuse in the form of an arc. A small pointed triangle is added to the right upper side of the letter to complete the shape of the square. A short phrase has been added under the wordmark: “Trifles make perfection”. The colour of both emblem and wordmark is stone blue or marmalade orange.
The name of the brand “Defender” is connected to the protective PC screens manufactured by the company at the outset of its life. The screens were literally defending the computer uses from the adverse influence of the monitors of those days. Today the company’s efforts are directed at creating maximum comfort and convenience for its clients working with personal computers and mobile devices.
The phrase “Trifles make perfection” is the official motto of Defender Company and its officials declare that the company’s mission is to give the customers comfort and safety in every Defender appliance making their work with PCs and mobile devices pleasant. The company has undertaken to broaden gradually its product range to an extent sufficient to meet the market challenges and to satisfy the clients’ demand.