Central Intercollegiate Athletic Association Logo PNG
Due to the color choice and the design imitating the gradient effect, the Central Intercollegiate Athletic Association logo looks rather calm and peaceful. The deep and rather saturated shade of blue in combination with the white background conjures up the images of the placid ocean under the blue sky with white clouds.
The impression is only reinforced by the rounded angles of the letters. Even the implied motion suggested by the italicized glyphs does not manage to break the overall impression.
Meaning and history
1983 – 2014
The original logo of the Central Intercollegiate Athletic Association was created in 1983 and stayed with the organization for more than thirty years. It was a simple yet stable and confident badge with just the abbreviation wordmark on it. The lettering in the uppercase was executed in a narrowed custom sans-serif typeface, with the blue bodies of the letters horizontally cut by several white lines of different widths, and placed at different distances from each other. The lines got thinner and the space wider as they went from the top of the letters to their bottom.
2015 – Today
From 1983 to 2014, the CIAA used a different emblem. It featured the same shade of blue but a different pattern. The italicized effect was less noticeable.
