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AKG is a brand of an acoustic engineering and manufacturing company, founded in 1947 by Rudolf Görike and Ernest Plass in Vienna, Austria. The company is owned by Hartman International Industries, a subsidiary of Samsung Electronics.
Meaning and history
AKG standard for Akustische und Kino-Geräte Gesellschaft (the original name of the company, which means Acoustic and Cinema Equipment).
The AKG logo is a minimalist black wordmark on a white background with a “by Harman” tagline.
The brand uses a classic serif sans, which is Eurostile LT Pro Bold Extended font, with its clean and sharp lines, with work perfectly together with the monochrome palette.
The AKG logo reflects brand’s power and good reputation in the acoustic industry. Black color represents strength and gravity, making the brand’s logo look masculine, laconic and powerful.
