Missha is a South Korean-based skincare and cosmetics brand. It is renowned for providing high-quality products at affordable prices. Missha caters to a global market, with a strong presence in Asia, North America, and Europe. The company offers a wide range of products including skincare, makeup, and beauty tools. As of now, Missha is a part of Able C&C Co., Ltd., a leading cosmetics company in South Korea.
Meaning and history
Missha was founded in 2000 in South Korea, with a vision to provide quality skincare and cosmetics products at affordable prices. The brand started as an online store before opening its first physical store in 2002. The name “Missha” is derived from the Korean words “Miss” and “Sha,” which together convey the brand’s commitment to offering elegant and sophisticated products.
In its early years, Missha focused on domestic markets but soon expanded internationally, entering China in 2002 and Japan in 2005. The brand has since established a global presence, with stores in North America, Europe, and Asia.
Missha is known for its extensive range of products, including skincare, makeup, and beauty tools. One of its most famous products is the Time Revolution First Treatment Essence, which has gained a cult following for its skin-transforming effects.
Over the years, Missha has undergone changes in ownership and production. In 2006, the company was acquired by Able C&C Co., Ltd., a leading cosmetics company in South Korea. This acquisition allowed Missha to leverage Able C&C’s extensive distribution network and resources to further expand its market presence.
Missha’s commitment to quality and affordability has helped it build a loyal customer base and differentiate itself from other cosmetics brands. The company continues to innovate and develop new products to meet the evolving needs of its customers.
Today
The typography is elegant with a modern touch, and the lettering is predominantly black. To the right of the text, there’s an artistic representation of a butterfly or flower petal. This element is rendered in shades of pink and appears to be gracefully floating or twirling, adding a delicate and sophisticated touch to the overall design. The combination of text and graphical element strikes a balance between strength and softness.