During the 40 years of its existence, the Holiday Bowl has had multiple logotypes in a variety of colors.
Meaning and history
While the older emblems used in 1978-2016 looked totally different from one another, almost all of them shared the same visual element – a red flower with seven petals. The flower could grow larger on some emblems or become smaller on other versions, there could even be two flowers, but the very shape and color of the symbol remained the same on almost all the versions.
It was only in 2017 that the flower on the Holiday Bowl logo was updated. You can still see a red flower with seven petals (even two flowers). Yet, the shape of the symbol has changed, and a white flower has been added.