Tidebuy is a global e-commerce platform, established in 2010 and specialized in clothing and accessories distribution. The e-store offers a wide range of items for men and women, including fancy evening dresses, sportswear, and even electronic goods.
The visual identity of the huge online retailer is neat yet strong and modern. The logo of the company is composed of a wordmark with its first letter replaced by an emblem.
The color palette of the e-commerce platform’s visual identity is composed of red, black and white colors, which is the most powerful combination, reflecting a strong and confident company with values of traditional and high quality of service.
The Tidebuy emblem is a drop-like tag, executed in red, with a thin needle on its left. The letter “T” in the lowercase in white is placed in the middle of the tag. The emblem reflects the company’s essence and purpose, showing it as a selling platform with a wide range of products available.
The wordmark in the lowercase letters is executed in a thin and lightweight sans-serif typeface, which is very close to Century Gothic Regular. The inscription is perfectly balanced in terms of size and space and evokes a sense of freshness and easiness.
The “T” of the emblem is executed in a completely different style — it is written in a traditional elegant typeface, which is similar to Bingley, an old-fashioned font, created by the Art. Lebedev Studio, based in Moscow.
One of the pioneering online retailers serves customers across more than 200 countries worldwide, shipping them fashion items, accessories, and electronic gadgets.
The e-commerce platform is mostly known for its evening garments and affordable dresses for special occasions, such as proms and weddings. The website has a really huge selection of all the possible styles and colors.
There are also constantly running special deals and offers, along with the presale section, where there is also a bigger assortment of items to choose from.
The online retailer accepts various types of payments, including PayPal and all the credit cards, such as Visa, MasterCard, and American Express. Another feature of the e-store in fast worldwide delivery. They work closely with the most reputable and trustworthy shipping service providers, so they can ensure their customers get their purchase on time.