Dinosaurs were the largest animals on earth and became extinct millions of years ago, however, to this day, for most, these animals represent strength and power.
Today, dinosaurs appear not only in movies, comic books, computer games, and books but also in logos. The image of a dinosaur in its traditional sense symbolizes the possession of great physical strength, toughness, extreme resilience, and endurance. However, the image of a cheerful dinosaur can speak of kindness and love of adventure from entertainment.
The image of a dinosaur – a very powerful image, which is quite rare in the logos of large companies. For the most part, this animal is stylized or drawn in a friendly cartoon manner, using the logos of brands associated with the entertainment and children’s industry. However, there are some exceptions. For example, sports teams, which with emblems in the form of dinosaurs just show their strength and make opponents wary.
Below we have collected the brightest logos in our opinion, in which designers decided to use the image of dinosaurs.
The main hero of the Barney&Friends franchise is a funny and friendly little dinosaur named Barney. And this cartoonish creature makes up the largest and brightest part of the brand’s logo. Drawing in solid purple, Barney is walking at the beginning of a long line of smaller characters, set in different colors.
The logo of Club Roblox has three different dinosaurs— red, yellow, and green, a carnivore, a herbivore, and a flying one. The bright and intense graphical emblem is accompanied by a gradient orange-to-yellow lettering, written into red lines, using a bold geometric sans-serif typeface.
The visual identity of the Dinorex Indoor Amusement Park is all about brightness, joy, and fun. The happy green dinosaur is sliding on an orbit-shaped roller coaster in a red cabin, looking happy and enjoying the moment. The graphical emblem of the park is accompanied by an uppercase geometric lettering in red and orange.
The Dinosaur Train logo is drawn in an interesting cartoonish manner, with a solid red silhouette of a train and a dinosaur’s contour striking out of the last carriage. The dark red shade of the main element is brightened up by the bright yellow handwritten inscription with the uppercase characters outlined in red.
The legendary logo of the legendary Jurassic Park franchise features an image of a scary and dangerous dinosaur, drawn in solid black against a red background of a roundel, set in the center of a black banner and accompanied by a stylized outlined lettering in white. The composition is brightened up by a thin yellow framing of the red roundel.
On the logo of the Ogden Raptors team the aqua-blue dinosaur, running under the diagonal wordmark, represents strength, speed, and determination. The fighting spirit of the creature is balanced by a pleasant blue color palette, which adds freshness and brightness.
A completely different meaning has the dinosaur emblem from the visual identity of Sinclair Oil Corporation. Here the historical animal signifies the deep roots, heritage, and value of traditions of the famous powerful company. The green, white, and red color palette of the badge symbolizes energy.
The visual identity of The Good Dinosaur is quite minimalistic yet extremely stable and strong. The main element here is a three-leveled lettering, set in the uppercase of a modern geometric sans-serif typeface. It is written in a smooth gold shade against a solid black background and accompanied by a delicate green silhouette of a dinosaur, set in the right part of the badge.
Another sports club on our list is the Toronto Raptors basketball team, which uses an image of a fierce and dangerous dinosaur, drawn in red against a black circular medallion with dark gray lettering on it. The creature with a gray basketball is wearing a white club uniform and massive white sneakers.
The dinosaur from the Walking with Dinosaurs logo is executed in a bright red, yellow, and blue color palette, and features elegant lines and contours. The sophistication of the emblem is stabilized by the strong uppercase lettering, executed in a slightly narrowed geometric sans-serif typeface, where the golden characters have their contours straight and distinctive.