Established in 1824, the Royal Society for Prevention of Cruelty to Animals (RSPCA) is the oldest animal protection organization in…
Officially opened in 2023, the Perelman Performing Arts Center, known under the brand PAC NYC, is an arts venue located…
The Luxembourg Football Federation (Fédération Luxembourgeoise de Football – FLF) has unveiled its new logo and emblems for the national…
There's nothing better than starting your day with bright, stylish socks. Happy Socks, a Swedish brand, simplifies and makes this…
NFL's New York Jets have updated their visual identity, including a new logo and uniforms. In fact, new look is…
Since 1888, the food brand Manischewitz has been represented in American stores as an iconic example of high-quality traditional Jewish…
Disney+ has officially presented its new logo, different from what the service's subscribers are accustomed to seeing. The branded blue…
On April 3rd, France's top football division, Ligue 1, unveiled its new logo, set to officially represent the league from…
Established in 1985, Massimo Dutti is a Spanish fashion brand that operates 782 stores in 72 countries. The company belongs…
The renowned Italian luxury car brand Lamborghini has updated its logo for the first time in 20 years. Following the…
In the ever-evolving world of professionals, it is crucial to illustrate how individual satisfaction and collective success are interconnected. This…
Established as a spin-off of a food company in 1962, Murray's Cheese is a food retailer specializing in artisanal cheese…
Radeberger Pilsner is one of the popular German beers, which has been a favorite of many high and mighty, including…
Founded in 1976 in Lille, France, Decathlon is the world's largest company involved in producing and retail trade of goods…
Established in 1993 as a subsidiary of Scandinavian Airlines, Norwegian Air Shuttle is one of the leading low-cost airlines in…
Founded in 1901 by glassmaker Edward D. Libbey, the Toledo Museum of Art, located in Toledo, Ohio, is a well-known…
The Monterey Bay Aquarium, located in Monterey, California, is one of the leading environmental, educational, and research institutions in the…
Go.Compare, a well-known financial service comparison website in the UK, is expanding its range of services to include home insurance,…
Getting ready to relocate to the Intuit Dome in Inglewood, California for the upcoming season, the Los Angeles Clippers are…
As one of the world's leading players in the tourism industry, Germany's TUI Group is striving to broaden its range…
The Ligue Nationale de Basket, the top tier of men's professional club basketball in France, has updated its visual identity.…
In anticipation of the Genesis Invitational golf tournament, Tiger Woods unveiled his new apparel brand. Thus, Nike's Swoosh has been…
Founded in 1881, Iittala is a Finnish design brand, owned by Fiskars Group, that is known for its premium glassware…
Founded in 2014, Pluto TV is an online television service owned by Paramount Global. The platform is based on a…
Located in the Bronx, the New York Botanical Garden (NYBG) is a special place that has served as a connective…
The CW Television Network is currently undergoing a complete image revision to coincide with the company's 18th anniversary and transition…
The World Tourism Organization, headquartered in Madrid, Spain, is a specialized agency of the United Nations. Its goal is to…
Established in 1786, Demel, a pastry shop and chocolaterie, is a renowned gourmet and cultural attraction in Vienna, Austria. During…
Artificial intelligence is constantly expanding its influence. OpenAI, the company behind the dialog agent ChatGPT, has launched an annual conference…
Rockstar Games, owned by Take-Two Interactive, has initiated a legal suit against the Finnish game developer Remedy Entertainment over its…
Honda has announced that its new models will feature a redesigned "H" logo. This innovation is set to debut in…
Founded in 2004, Omlet is a British brand involved in the production of various breeding and care devices for chickens,…
As part of the preparation for the United States Semiquincentennial, the nation's 250th anniversary to be celebrated in 2026, the…
Last year, the Minnesota legislature initiated the change of the state flag. The final version was selected by a special…
The renaming of Twitter to X in July 2023 caused quite a stir, as Elon Musk's unexpected move disappointed many…
Launched in 1989, Telcel is a leading Mexican wireless telecommunications company. Currently, Telcel's cellular network covers over 73% of the…
Located not far from Lucerne in central Switzerland, Titlis is one of the highest peaks in the Swiss Alps, reaching…
Established in 1885, Boehringer Ingelheim is a German pharmaceutical brand that ranks among the top 20 companies in the global…
Many of the most beautiful landscapes in the United Kingdom are currently protected and supported by the National Association for…
Founded in 1875, Bauer Media Group is one of the oldest publishing companies in Germany. Evolving into a multimedia conglomerate,…
Today, many brands have to express their identities through an increasing number of communication channels, including print, audio-visual, and digital…
Launched in 2008, Sirius XM is the US's largest satellite and online radio company, with an audience of more than…
In 2017, Reddit launched its mobile app, bringing a new brand positioning. Now, five years later, the company believes its…
In the era of social media, dating apps, like Tinder, Badoo, or Match, are changing the nature of relationships by…
Launched in 2020, Wholesome is an Australian online retailer that offers a wide range of products, including foods and drinks,…
Founded in 2010, Mozoo, a digital agency, is entering a new era, launching a rebranding. The company's fresh visual identity…
Established in 1927, Cats Protection (formerly Cats Protection League) is one of the oldest animal care organizations in the United…
Launched in 2006, Deezer is a French music streaming service that allows users to listen to the musical tracks of…
Founded in 2008 by software engineer David Barrett, Expensify is an online platform providing expense management tools for companies of…
Covering nearly 280 sq miles, Norfolk Coast is a so-called area of outstanding natural beauty. Designated for conservation 55 years…
Since 1938, the Stern Grove Festival has been regularly held at a beautiful park in the center of San Francisco.…
The collapse of the Premier Hockey Federation in July 2023 was a disappointment for many fans. Fortunately, a month later,…
In 1920, inventor and outdoor enthusiast Eddie Bauer launched his first store under the name "Eddie Bauer's Tennis Shop” in…
Established in 1984 by brothers Steven and Mitchell Rales, Danaher is an American company manufacturing commercial, industrial, and medical products.…
Dating back to 1946, Aldi is a popular discount brand across Europe, offering food products at low prices. Aldi stores…
In our reviews, we have repeatedly talked about new logos and brand identities that were developed by Wolff Olins. The…
The Dutch mobile carrier T-Mobile, a former subsidiary of Deutche Telekom in the Netherlands, is carrying out a rebranding. From…
In 1993, a group of young and bold iconoclasts created Mountain Hardwear, a company that grew into a leading name…
Last year's winner of the CONCACAF Champion Cup, the Seattle Sounders FC, has unveiled its new visual identity, created by…
Mark Zuckerberg's Meta continues developing the Facebook brand, this time by adjusting the visual design of the social network. The…
It's hard to believe, but Johnson & Johnson has changed its logo for the first time in its 135-year history,…
Officially established in 1881, the Natural History Museum in London is one of the world's oldest institutions dedicated to the…
Launched in 2008, Dribbble is a social network where digital designers can publish their portfolios and search for jobs, and…
Two years ago, Germany's Lufthansa launched the airline brand Eurowings Discover. Now, the company is going to change its name…
Following Mississippi and Utah, which adopted new flags not so long ago, Minnesota is moving toward a new flag design.…
In 2018, SEAT launched Cupra as a separate car brand. And it was a complete success, as the creation of…
Established in 2009, Very is a British online retail brand focusing on household goods. Through its parent body, The Very…
Located in the center of Arizona, the town of Fountain Hills is known for its impressive fountain. When constructed in…
This April, LG Electronics lifted the veil on its new visual identity, publishing a teaser video with a winking LG…
Today, amid the neuronal networks boom, there are more and more companies using AI technology. One of them is Perplexity,…
Located in Utica, NY, Munson (formerly Munson-Williams-Proctor Arts Institute) is one of the oldest arts centers in the state, as…
Last week, Air India presented its new visual identity, including a fresh design for its aircraft. The rebranding is connected…
Last year, technology company Match Group replenished its dating app family, which includes Tinder, Meetic, Hinge, and Match.com, with another…
Ahead of its third season, the National Indoor Soccer League has unveiled its new logo, which makes the image of…
Established in 2009, OVO Energy is a British company involved in energy trading. Over the first decade of its existence,…
Unión Deportiva Las Palmas is coming back to La Liga, after having played in Segunda for five years. On this…
In recent times, Markel Group has especially stood out from the brands with strong global growth. Known for its versatile…
Last weekend, Elon Musk announced Twitter would change its name to X.com. More changes will also concern the functionality and…
Established in 2007, Glassdoor is online service which help people find jobs. Reviewing companies anonymously, current or former employees can…
Launched in 1996 by Microsoft, Expedia is an online travel agency that offers to book airline tickets, hotel rooms, car…
Erected in 1989 to mark the bicentennial of the French Revolution, La Grande Arche de la Défense takes its rightful…
Slipping from Serie A to Serie B at the end of the season, Spezia Calcio seemed to have decided to…
With the legalization of medical cannabis in most US states, there are many brands offering cannabis-based products. American Weed Co.…
The Japanese premium car brand Infiniti has recently unveiled its new visual identity. The company's logo was slightly transformed with…
German car brand Opel is on the news again, presenting its modernized logo. Opel's iconic Blitz, which first appeared in…
Founded in 1983, Aegon is one of the world's leading insurance companies specializing in life insurance, pensions, and asset management.…
Established in 1835, Havas can be considered the oldest news agency in the world. Evolved into a multinational enterprise, the…
WeWork, a company internationally recognized for providing coworking spaces, has changed its visual identity. Although the changes are rather small,…
Jaguar Land Rover, a car brand owned by the Indian automaker Tata Motors, has received its first-ever corporate logo. According…
Industrial Light & Magic is a creative studio involved in making visual effects for motion pictures. The company has a…
Porsche has presented a new version of its logo as a result of a thorough rebranding that ran for three…
Established in 1982 to create a cultural alternative to BBC and ITV, Channel 4 is seeking to integrate into the…
For many in Spain, Hispano-Suiza had long been another word for a luxury car. Founded in 1904, the firm is…
The State of Ohio has updated its tourism brand, bringing back a slogan that was used back in the 1980s-1990s.…
Last week, FIFA unveiled the logo for the 2026 World Cup which will be held in three countries: Canada, the…
Founded in 1912, Sixt is considered, perhaps, the oldest car rental company in the world. As of today, the Munich-headquartered…
Western Union, the world's leading money-transfer company, has carried out a large-scale rebranding. The project has been implemented in cooperation…
Eurotunnel Le Shuttle, a railway service shuttling between Coquelles, France, and Cheriton, UK, through the Channel Tunnel, has rebranded itself…
The iconic Warner Bros. shield is changing again. This time, the redesign anticipates the revision for the whole WB brand…
According to the information leakage published by the sports edition FootyHeadlines, the La Liga logo is going to be changed,…
The premium soft drink brand Minute Maid has updated its visual identity six years after the previous rebranding. It's been…
Veg NI is an agricultural cooperative in Northern Ireland founded by four farmers to better market their products amid growing…
Launched in 1998, Bershka is a Spanish-French clothing retailer that is owned by Inditex, alongside such famous brands as Zara,…
Today, we observe exponential growth in AI technology. The promises from the super-trained algorithms are as amazing as frightful. Over…
The face/smile design is quite popular in branding. Amazon, Colgate, and Danone are just a few examples of using such…
The Covid-19 pandemic caused an upheaval in the business world. Due to a range of lockdowns, many companies had no…
Following Pepsi, another soft drink brand has changed its logo. The famous Fanta emblem has dropped its orange as the…
The iconic soft drink brand Pepsi has updated its logo, bringing back the classic design the company had before it…
The Australian brand Black Star Pastry is a good example of how a local pastry becomes a worldwide food icon.…
When a brand experiences some unsteadiness, revision of its visual identity can be an effective means to stabilize the business…
The German fashion retail company Bonprix has updated its visual identity that has to express its positioning as a “smart…
Changing its visual identity, the Argentinian fintech company Ualá has unveiled a new logo demonstrating a remarkable refinement in design…
Netflix seems to have joined the trend of changing everything in the visual identity except the logo. We saw this…
Nokia, known as a global mobile phone brand, has unveiled its new logo. As the Finnish telecommunications company recently announced…
Prime Video, Amazon's streaming service, has launched a completely new visual identity by Emily Oberman and her Pentagram team. The…
The Brazil brand comes back to the iconic design of 2005. The relaunch includes a campaign to reposition the brand…
The logo of 7Up has undergone a considerable change, strengthening the assets of the brand with a new visual system.…
In late 2011, Queen Elizabeth II knighted Apple's then-chief design officer Jonathan Ive. Now, when Charles III is going to…
The British luxury house Burberry is going to restore the iconic Equestrian Knight for its logo. The rebranding is also…
Launched in 1994, Eurostar is a pioneer brand involved in international high-speed railway transportation. Its network connects the United Kingdom,…