The athletic program of Purdue University Fort Wayne comprises 20 athletic teams. While they used to be called the IPFW Mastodons and Fort Wayne, the current name is the Purdue Fort Wayne Mastodons.
The symbolism behind the Purdue Fort Wayne Mastodons logo is pretty transparent. A stylized mastodon is a perfect match for the name of the athletic program. The animal’s head is placed inside a black shield. The sharp tusks are clearly visible on both the sides.
On the top, the word “Purdue” in large gold letters can be seen. Below, there is the lettering “Fort Wayne” in smaller letters.
What is Purdue Fort Wayne Mastodons?
Purdue Fort Wayne Mastodonsis the name of a Collegiate athletic program from the Purdue University Fort Wayne, located in Indiana, USA. The program is composed of 16 men’s and women’s clubs, which compete in the first division of the National Collegiate Athletic Association in various sports disciplines, including Baseball, Basketball, Volleyball, Soccer, and several others.
The original badge, designed for the Purdue Fort Wayne Mastodons program in 2016, featured a modern triangular crest in blue and white, with an enlarged image of a gray mammoth head, accompanied by an arched blue banner with the white serif “Fort Wayne” lettering, placed on top of the badge. It was a clean and fresh logo, which only stayed with the teams of the program for one season.
The redesign of 2018 has refined all elements of the Purdue Fort Wayne Mastodons logo, keeping the mammoth head in the center of the composition, but modernizing its contours. The animal’s head is now placed on a slack and dark-blue classy shield in a golden outline and accompanied by a two-leveled lettering, written above the crest in gold and black, with the enlarged uppercase “Purdue” set in a modern geometric sans-serif, and underlined by the “Fort Wayne” in small capitals of a serif typeface.
ATHLETIC GOLD
HEX COLOR: #CEB888;
RGB: (206, 184, 136)
CMYK: (6, 14, 39, 8)
PANTONE: PMS 7502 C
BLACK
HEX CODE: #000000;
RGB: (0, 0, 0);
CMYK: (0, 0, 0, 0)
PANTONE: PMS PROCESS BLACK C
GRAY
HEX CODE: #9D968D;
RGB: (157, 150, 141);
CMYK: (13, 16, 21, 36)
PANTONE: PMS 402 C
DARK GRAY
HEX CODE: #373A36;
RGB: (55, 58, 54);
CMYK: (50, 30, 40, 90)
PANTONE: PMS 447 C