OMV is an integrated oil and gas company based in Vienna, Austria. It was established in 1986. The number of employees is over 20,000.
The three-colored OMV logo is the primary one, although you can also come across a black-and-white version. The emblem combines the name of the company given in two ways. First, there is a stylized lettering “OMV” in blue.
In fact, the glyphs are formed by three shapes: a circle, a square, and a triangle. Each of the shapes has a white gap (a parallelogram). The simple images are a visual representation of what the company calls the basis of their brand identity on the official website: “OMV supplies the energy that is an essential part of our lives.”
As deciphering the company’s name out of the blue shapes can be a problem, the design team decided to add a perfectly legible wordmark in black under a green bar.
In addition to the version described above, there is also one with the slogan “The energy for a better life.” The lettering can go either in English or German. It is always positioned to the left of the primary OMV logo and features Arial Bold.