GSK (GlaxoSmithKline) is a world-renowned pharmaceutical company from Great Britain. It is on the list of the world’s biggest pharmaceutical groups operating since 2000.
GSK, formerly known as GlaxoSmithKline, is an international company, which was formed through the merger of Glaxo Wellcome and SmithKline Beecham in 2000. The company operates in more than 150 countries and has 84 factories in 36 countries. The largest research and development centers of GSK are located in Great Britain, the USA, Belgium, and Spain.
GSK is three global business units that research, develop and manufacture innovative drugs, vaccines, and consumer health products. Out of almost 100 thousand employees of the company, more than 13 thousand are engaged in scientific research.
What is GSK?
GSK is one of the world’s largest pharmaceutical companies, which was established in the United Kingdom in 2000. One of the top-10 companies in its segment, today GSK operates worldwide, providing people of different countries with high-quality medications and vaccines.
The original GSK logo used a similar orange emblem to the one utilized after 2014 (described in the next section). The only different was a differently applied lighting effect and an open hook on ‘g’. This version also had the full name of the brand written in grey right next to the main emblem.
The GSK logo is an orange tablet-shaped (or heart-shaped) emblem with the company name written in white Frutiger typerface. The combination of orange and white expresses the company’s striving to do good to its every customer and provide high quality products. Designed by Futurebrand, a prominent brand consultancy company, the GSK logo appears to be the most recognizable one in the industry.
The redesign of 2022 has introduced a completely different badge for the British pharmaceutical giant. The new logo is composed of stylized uppercase lettering in a gradient orange color palette, with the bold and stable capital letters of the “GSK” wordmark having interesting softened elements in some of the corners. The connections between the bars look like they are being slightly twisted.
While the primary GSK symbol featured above contains a gradient texture, there are also other acceptable variations. The company’s brand guidelines suggest three more versions: