Gordon’s Gin, a renowned brand in the spirits industry, is primarily known for its production of gin. The company was founded by Alexander Gordon in 1769, cementing its long-standing reputation in the spirits market. Its ownership has evolved over the years, with the current owner being Diageo, a British multinational beverages company. Gordon’s Gin has expanded its operations globally, with significant market presence in the United Kingdom, the United States, Greece, and several other countries. The brand’s international success is attributed to its consistent quality and distinctive juniper flavor, which has made it a staple in bars and households worldwide.
Gordon’s Gin was founded by Alexander Gordon in 1769 in Southwark, London. The company’s inception marked the beginning of a legacy in gin production, guided by Alexander Gordon’s commitment to crafting a gin of the highest quality. Over the centuries, Gordon’s Gin has achieved several milestones, making it one of the most recognizable gin brands globally.
One of the main achievements of Gordon’s Gin was the establishment of its unique recipe, which has remained largely unchanged since the 18th century. This consistency in taste and quality helped the brand to gain and maintain a loyal customer base. Another significant achievement was the company’s expansion into international markets, making it a global icon in the gin industry. Gordon’s Gin also played a pivotal role in popularizing the gin and tonic, a classic cocktail that has become synonymous with the brand.
In the current spirits market, Gordon’s Gin holds a prestigious position. It is renowned for its distinctive green bottle and its commitment to tradition, while also innovating with new flavors and product lines. The brand’s ability to adapt to changing consumer preferences while maintaining its core values has ensured its continued success and relevance in the competitive world of spirits.
What is Gordon’s Gin?
It’s a historic company specializing in the production of gin. Known for its classic juniper flavor, Gordon’s offers a range of products, including its original London Dry Gin and various flavored gins. This brand’s legacy, built over centuries, resonates with both traditional gin enthusiasts and new consumers, making it a staple in the spirits industry.
The Gordon’s logo is bold, distinctive and contemporary. It consists of a hand drawn wordmark and a boar’s head emblem.
The symbol has a strong historical connection to the founder’s family, and is a long-standing icon for the brand. According to legend a member of Gordon family saved the King of Scotland from the animal while hunting. With the latest brand’s redesign the boar logo has been made more visible.
The Gordon’s logo color palette makes it bright and fresh – black fine lines of the wordmark and symbol with green details on the white background – reflecting the worlds favorite gin tonic cocktail.