Viega is an American company, which specializes in the production of plumbing solutions and HVAC systems. The company was founded in 1899 in Germany and started its operations in the United States in 1999. Today Viega is one of the world’s leaders in its segment and also manufactures radiant heating systems.
The Viega visual identity is fresh and juicy, it’s the logo is based on the simple shapes with a distinct color contrast, which also works as a perfect combo.
The company’s emblem features a square in a thin white frame, which is horizontally divided by a white line into two equal parts — the black one on the top and the yellow one on the bottom. The brand’s name inscription is placed on the black bottom rectangle and drawn in yellow, looking bold and brave.
The yellow and black color palette of the company’s logo represents a powerful brand with a vivid and creative approach. Yellow is a symbol of activity and positivity, while black stands for strength, stability, and confidence. So the brand’s color scheme reflects all the best sides of the company and puts the right accents.
The Viega wordmark in all the lowercase lettering is executed in a bold sans-serif typeface, which is close to Camphor family fonts, with thick solid lines and distinct cuts, but smooth angles. This stencil typeface evokes a sense of authority and expertise, which the company has among its top qualities.
The traditional bold font of the logotype reflects the stability and responsibility of a powerful brand, which is also progressive and loyal.
Named after its founder, Franz-Anselm Viegner, the company with more than 100 years of history is on the top of the world’s list of piping manufacturers today.
Viega operates all over the globe, having more than 4 thousand employees and over 3 thousand of products in its catalog. The brand’s range includes piping and draining fittings, as wells and flushing products and accessories.
The company’s main focus is on the pipe fitting and metal press systems, which made the Viega name popular across the world. The brand offers all the possible products needed for the HVAC installation process from the very first step to the last.
The American brand with German roots specializes in pipe technology suitable for industrial, commercial, and residential buildings. The Company offers plumbing, heating, cooling, and pipe-joining accessories and solutions and is ranked number one in this area.