Ubuy is an online retailer, which makes international shopping easy for customers across the globe. The platform enables ordering from American, Japanese and European e-stores with delivery to any address in any region. The company’s catalog includes everything from fashion and beauty items to electronics.
The visual identity of the online marketplace is bright and fresh. Its text-based logo is minimalist and strong yet the color palette adds uniqueness and individuality.
The logo is composed of an inscription, where “U” is written in black and placed on the left of the yellow square with “Buy” white lettering. The combination of three colors — black, yellow and white — represents the active and powerful company, which values progress, innovations, and loyalty.
The color palette of the retailer’s visual identity also reflects the expertise and authority of the company, accenting its strong sides, such as professionalism, reliability, and stability.
The logo of the marketplace might seem too simple, but it is very well recognizable across the globe and is synonymous with a quality one-stop shopping destination.
The wordmark of the minimalist logo is executed in a modern sans-serif typeface, which is custom, but close to Lustra Text Book font, a stylish one with unique geometry on the stencils.
The previous logotype was executed in the same style and color palette but in another typeface. The original inscription was written in a sans-serif, which is similar to Handel Gothic Std Regular, but with the letter “U” slightly modified.
The wide catalog of the online retailing platform includes thousands of items, starting from the last es models of smartphones and finishing with baby feeding bottles. You can find literally everything on this website and order it safely with fast international delivery.
The company offers a wide range of goods in such categories as fashion, jewelry and accessories, electronic appliances and gadgets, baby and kids products and clothing, perfume and beauty items, interior goods and stationery, along with luggage, sports equipment, and many others.
The e-commerce platform is available in several languages and offers a flexible payment system, along with a perfect customer support service, which is available 24/7. The reliable and successful company first it’s best for their customers to have a perfect shopping experience, which will make them come back over and over again.