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The most popular Zoo logos and brands

Residents of big cities live in a new environment created by a man. Their interest in the animal world is so strong that almost every city has its own zoo. Today, the competition between zoos is so huge that there is no way to do without an interesting and fascinating logo. We bring to your attention our list of top 10 Zoo logos from around the world.

Vancouver Zoo

The Greater Vancouver Zoo logo is a proof of the fact that not all zoos consider the logo as something serious and unchanging. The initial orientation to a family rest (with children) determined the specifics of the logo. Each of the stylized animals on the logo is monochromatic and has its own color. This image looks more like Lego bricks, and the inhabitants of the zoo, presented in the logo, are divided into two groups and … all look in different directions. This emphasizes the idea that zoo is an association of animals – including the most exotic ones – which differ in origin and their ways of life, and which may be not typical for Canada.

London Zoo logo

London Zoo chose a simple form of its logo – the images of pets “hidden” within the letters. The special font for it was designed no so long ago, but it appealed to visitors right away. Besides, the green color symbolizing nature emphasizes the ideology of this Zoo – to create a natural habitat for each animal living here. By the way, London Zoo is among the oldest ones on the planet: it opened the doors in distant 1847.

Dvur Kralove Safari Zoo

The logo of Czech Dvur Kralove Safari Zoo is more like a postage stamp in terms of the design. By the way, this Zoo is a former royal collection of animals and birds.

The stylized rhinoceros was the first exotic beast in the collection of living creatures from all corners of the world. The logo has no strict horizontal or vertical lines – the base is formed of a jagged rectangle. Such stylization emphasizes the main idea of this Zoo – it is not just a collection of animals, birds and reptiles housed in cages, but a safari park where pets live in the conditions close to natural ones.

Budapest Zoo

Like in other European zoos, the Budapest Zoo logo contains a stylized image of the animal (according to archaeological research, elephants once inhabited the territory of today’s Budapest), as well as local palace architecture. In terms of the shape, the logo’s composition resembles a fire tongue. However, the heraldists consider it as an inverted crest (this idea is still popular in the design of logos).

Praha Zoo

Unlike most of the logos presented in our rating, the Praha Zoo logo is multicolored. Both ideology of the Zoo and its logo represent benevolence and peaceful coexistence of various biological species. Therefore, the logo looks like a “bouquet” of palm prints of primates, hooves and paws.

Prague Zoo is one of the five oldest zoos in Europe. The first visitors came here in 1881.

Edinburgh Zoo logo

Seeing penguin on the logo of Edinburgh Zoo might seem a little bit surprising. After all, this bird, to put it mildly, is not a traditional inhabitant of Edinburgh. However, if we remember that penguin was the first exotic animal to in the collection of the Zoo, everything becomes clear.

The logo is extremely dynamic – the flightless bird is depicted in a flight – curved lines emphasize the movement from top to bottom and up again. It is a kind of the Zoo’s self-wish – let the changes bring joy and add energy for new difficulties.

Woodland park zoo

Another member of our list from the US is Woodland Park Zoo located in Seattle. This logo is monochrome and that is quite smart as it can be presented in several color options. Lion and roe deer, zebra and flamingo – all the animals are looking in different directions (by the way, heraldry explains this symbol as the ability to look into the past and the future).

Minnesota Zoo

The original Minnesota Zoo logo has a multi-meaning composition. The image of a tiger (or another big cat) is made up of plant elements – leaves and twigs of lianas. Black-and-white color scheme emphasizes exceptional laconicism and the completeness of the drawing. Both plant and animal life is called “the first nature”, meaning that the second nature is the one made by a man. In this logo, the means of “the second nature” (design and paint) emphasize the importance and uniqueness of the “first nature” – the world that is changeable and multifaceted. The world that is waiting for you in the Minnesota Zoo.

Pittsburgh Zoo and Aquarium

Another zoo logo, where the designers used “hidden images”. The first look at the logo lets you see the image of a tree and two birds hovering over it. A closer look reveals more secrets – we can notice gorilla and lioness standing face to face towards each other.

The largest Zoo in the US, which also keeps more than 20 species of animals that are on the verge of extinction.

Kolner Zoo

The logo of Kölner Zoo is also monochromatic and its design is also filled with secrets. At first glance, we see an elephant. A closer look reveals rhinoceros and giraffe. However, there is another secret: the logo has a direct hint to location – the elephant’s back legs are emphasized by the silhouette of the main temple of the city – Kölner Cathedral. The creators of the Bronx Zoo logo used a similar technique, but here, the “secret” silhouette is organic and interesting.

It is one of the three oldest zoos in the world. It opened the doors for the visitors in 1860.

Zoo logos is a segment of logo design industry. Yet, they all remind in some ways of the value of biological diversity and the urgent need for every person to visit the zoo as soon as possible.

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