Syngenta is a Swiss agricultural company, which specializes in seeds and chemicals production. It was established in 2000 and is considered to be one of the most reputable and powerful biotechnology companies in the world.
Being a huge agricultural corporation, Syngenta has its visual identity pointing to the company’s field and nature. The logo is simple yet meaningful and memorable.
The Syngenta logo is composed of a wordmark with a small and delicate graphical element in it. The lettering of the nameplate in all the lowercase is executed in a bold sans-serif typeface with the “g” curved.
The use of the lowercase letters makes the company’s logo look friendly and welcoming, while its intense blue color adds a sense of professionalism and reliability.
The bright green leaf, pointing upright, is placed above the letter “G” of the Syngenta wordmark. It shows the company’s industry segment and also symbolizes life and energy, as well as constant progress and the value of innovations.
The Syngenta logo is minimalist and modest, yet its thick smooth lines and bright yet traditional colors make it timeless and sophisticated. It is a perfect logo for such a big and powerful company.