Sterling Airlines is a prominent airline operating in today’s aviation industry. With a strong focus on customer satisfaction, the company strives to provide exceptional travel experiences. It is owned by a leading investment group that recognizes the immense potential of the aviation sector. Sterling Airlines operates flights to various domestic and international destinations, serving both leisure and business travelers. With its extensive network, the airline offers convenient connections and ensures smooth travel experiences for passengers.
Sterling Airlines is an esteemed airline founded by Lars Thuesen in 1962. Throughout its history, the airline has achieved remarkable milestones, solidifying its position in the aviation industry. Sterling Airlines became Denmark’s second-largest airline by offering affordable flights and excellent service to various destinations in Europe and North Africa.
In the early 2000s, Sterling Airlines experienced significant growth, expanding its fleet and route network. It became renowned for its punctuality and reliability, providing seamless travel experiences to passengers. The airline’s dedication to customer satisfaction earned it numerous awards and accolades, further enhancing its reputation.
However, the global financial crisis in 2008 had a substantial impact on Sterling Airlines. The airline faced financial difficulties and was forced to file for bankruptcy in 2008. Despite this setback, Sterling Airlines managed to relaunch in 2009 under new ownership and continued its operations.
Currently, Sterling Airlines operates as a successful low-cost carrier, focusing on serving popular holiday destinations in Europe. It has regained stability and is committed to delivering affordable fares and quality service to its customers. With its renewed vigor and strategic approach, Sterling Airlines aims to regain its prominent position in the industry and cater to the evolving needs of travelers worldwide.
What is Sterling Airlines?
Sterling Airlines was a Danish low-cost airline that operated from 1962 to 2008. It was known for offering affordable flights to various destinations in Europe. However, the airline faced financial difficulties and filed for bankruptcy in 2008, leading to the cessation of its operations.
The original Sterling Airlines logo was set in a dark pink and white color palette. It was a pink rectangular badge with rounded angles, where the bold white “Sterling” inscription was written along the bottom parts, and a geometric emblem in a shape of a wing — was in the upper right corner. The wing was formed by numerous solid white squares.
After the first redesign, the Sterling Airlines badge kept its pink and white color palette but completely changed the composition. It was the name of the company’s website written in a bold geometric sans-serif typeface, in pink, and enclosed into a thin rectangular frame with rounded angles. The top part of the frame was decorated with a romantic image, where the plane was drawing two hearts in the sky.
In 2008 the company introduced a completely new badge, which looked stronger and more professional. It was a solid red plane tail with a glossy silver letter “S” on it and a white “Sterling” lettering set at the bottom of the badge in the uppercase of a geometric sans-serif typeface.