Skullcandy is an American brand of a privately owned company, manufacturing headphones, speakers and related devices and accessories. It was established in 2003 by Rick Alden and Cris Williams.
Skullcandy is a brand that specializes in the production of audio products for active lifestyle enthusiasts and music professionals. The headphones have an unusual design in various colors, the brand also offers buyers to create the design themselves. In addition to the design, sound and noise isolation stand out in the headphones.
Skullcandy has become an iconic brand in no time. And it’s all due to the perfect balance between style and quality. It’s also noteworthy that the company relies only on its internal resources. Skullcandy does not buy speakers and other components from third-party manufacturers. The brand has a team of engineers, working in the company’s headquarters in the mountains of Olympic Park City, Utah.
To date, the collection of Skullcandy headphones is really impressive. The choice of Skullcandy headphones will surprise you and won’t help in making a decision, because each model is good and interesting in its way. Also, almost every model is available in several colors.
What is Skullcandy?
Skullcandy is an American brand of headphones and audio products manufacturer, which was established in 2003, and by today has gained a reputation as one of the best producers of audio accessories for extreme sports. The products of the brand can be found worldwide.
The Skullcandy logo, introduced in 2003, after the brand’s establishment, featured a modern sans-serif logotype in dark gray, with the last letter “Y” colored in orange, balancing an orange and white emblem, placed above the “N” and “D”. The lettering was executed in a modern rounded font and had a lot of space between its extended letters. As for the emblem, it was a white skull drawn on a solid orange circle.
The redesign of 2007 switched the brand’s color palette to monochrome, and all the shapes of the emblem became massive and brutal. The lettering was now set in two levels with the upper one, “Skull”, slightly bigger than the “Candy” under it. The emblem now featured a black skull image placed on the left from the wordmark, which was executed in a strong geometric sans-serif typeface with numerous straight angles and distinct cuts.
The Skullcandy is a relatively young brand, but it has already earned a high respect in the industry and its logo is one of the most recognizable across the globe.
The brand is energetic and rebellious, created for young people, who value freedom, Skullcandy is not just a headphones manufacturer, it also inspires and creates a special lifestyle.
Skullcandy produces its headphones with attention to sound quality and design, the brand has a good understanding of balance between fashion and efficiency. And it is clearly visible in its logo.
The Skullcandy logo is composed of two elements: the Skullcandy globe symbol and the wordmark.
The symbol is an image of a skull, which represents the rebellious spirit of the brand and its motto “Every revolution needs a soundtrack”.
The Skullcandy emblem is provocative and extravagant yet confident and created with a huge attention to details. It reflects everything that is important for the brand — young audience, and the rebellious spirit. It shows the brand as energetic, powerful and forward-moving.
The wordmark is executed in Helvetica Neue font with bold, clear and neat letters. It perfectly balanced the brand’s sharp emblem.
The monochrome palette of the Skullcandy logo makes it timeless and evokes a sense of trust and confidence. It is a perfect choice for a brand with a special energy and ideology, it gives a space for colorful experiments in packaging and media advertising.