Nero is a European IT company, which specializes in recording computer software. The company was established in 1995 in Germany and today is the world’s leading developer of CD and DVD creating applications.
The Nero visual identity is based on a minimalist logotype, which looks powerful and modern in a monochrome color palette.
The wordmark in all the lowercase lettering is executed in a bold sans-serif typeface with slightly curved vertical bars of “N” and “R”, which adds uniqueness to the inscription.
All the letters of the nameplate are connected with each other and this makes the logo looks complete and holistic. Its thick lines do not overload the logo and create a sense of a single, unified organism.
The simplicity of the Nero logo elevates it and makes it contemporary and stylish. The logotype, which looks good on any placement in any color.
The black and white color palette of the Nero visual identity represents the brand and powerful and professional, the one that values quality and progressive approach and aims to provide its users with the best devices and software on the market.