Miramax Films is the name of one of the most famous films and tv-shows producing company, which was established in 1979 in the United States. From 1993 the com-pany was a part of the Walt Disney group until it was sold to beIN Media in 2019.
Miramax Films is a film production company, which was established by the Weinstein brothers in the end of the 1970s. A studio founded by the Weinstein brothers-producers in the late 1970s and named after their parents, Mira and Max. Harvey and Bob Weinstein sold their studio to a Disney back in 1993, for just 60 million USD. Although, the brothers continued to run the studio until 2005.
In 2010, Walt Disney sold Miramax to Filmyard Holding Investment Group for $660 million. Since then, the studio’s shareholdings have changed hands several times, but until now they have not been consolidated in the hands of one owner.
In 2016, Miramax was sold to the Qatari company BeIN, which owns TV channels in 24 countries in the Middle East, North Africa, Europe and the United States.
The legendary studio has produced many famous films, including ”
Pulp Fiction,The English Patient,Good Will Hunting,Amelieand Gangs of New York. In the history of the studio its films have won 68 Oscar awards and 278 nominations.
What is Miramax Films?
Miramax Films is the name of one of the world’s most famous film production companies, which was established in 1979 in the United States. Today the studio is owned by beIN Media Group, a state-owned company from Qatar, and Paramount Pictures, one of the global leaders in the entertainment industry.
The very first logo for Miramax Films was introduced in 1979 and stayed with the company for eight years. It was a simple yet strong monochrome logotype placed on the right from a stylized letter “M”. The “M” emblem was drawn as a wide black film with small white squares around its perimeter. As for the lettering, it was executed in an elegant and slightly narrowed font and set in two levels.
The redesign of 1987 introduced a completely new version of the logo, where only the monochrome color palette remained untouched. The new concept was built around the enlarged “Miramax” logotype in the ExtraBold sans-serif typeface, where black massive letters were placed above the thin “Films” written in a lightweight font and set between two thin horizontal parallels.
In 2008 the contours of the logo were refined and the letters of the upper part of the Miramax Films logo got a bit thinner and more elegant. With more space between the symbols, the whole emblem started looking balanced and light, creating a sense of progressiveness and creativity.
When used in a monochrome palette, the Miramax logo looks strong and modern, black color adds strictness and power to the company’s visual identity. And in a combination with the thick lines of its wordmark, it makes the logo stand out from the list, being memorable and recognizable.
The heavy and brutal uppercase lettering from the official Miramax Films logo is set in an ExtraBold sans-serif typeface with geometric contours of the characters and square cuts of the bars. The closest fonts to the one, used in this insignia, are, probably, CFB1 Shielded Avenger SOLID 2 Normal Italic, or Gunterz Black, but with some modifications of the letters’ contours.
As for the color palette of Miramax Films’ visual identity, it is based on a plain black, combines with a simple white background. The classic minimalistic color scheme of the badge makes up a very confident and professional look, creating a brutal and strong composition, and evoking a sense of power and professionalism.