Maison Lejaby is a distinguished French lingerie brand, established by Marcel Blanchard in Lyon. Renowned for its craftsmanship and expertise in corsetry, Maison Lejaby reflects a deep commitment to quality, comfort, and fashion-forward design. It initially emerged to meet the growing demand for stylish, supportive lingerie, particularly corsets, at the time. The brand has since evolved, continually embracing innovation and elegance in its extensive range of women’s lingerie and swimwear, symbolizing the essence of French chic in intimate apparel.
Founded in 1930 in Lyon, France, Maison Lejaby emerged from the vision of Marcel Blanchard. It began as a small workshop, specializing in corsetry, a vital fashion element then. The brand quickly distinguished itself for its exquisite craftsmanship and innovative designs, resonating with the era’s desire for both style and comfort in women’s undergarments. Through the decades, Maison Lejaby adapted to changing fashion trends, transitioning from corsets to more modern lingerie and swimwear. Their commitment to quality and the embodiment of French elegance in intimate wear remained steadfast.
Evolving with time, Maison Lejaby has consistently blended tradition with modernity, becoming a symbol of sophistication and luxury in the lingerie industry. This legacy of blending artistry with functionality continues to define Maison Lejaby as a beacon of French fashion excellence in intimate apparel.
What is Maison Lejaby?
Maison Lejaby, a quintessentially French lingerie label, stands out for its blend of luxury, comfort, and creative design. Established in Lyon during the 1930s, it has since become a symbol of refined craftsmanship and elegance in the world of women’s intimate apparel, continuously evolving with the times while maintaining its heritage of sophistication and quality.
The logo is the emblem of Maison Lejaby, rendered in stark black font against a plain background, exuding a minimalist yet bold aesthetic. “MAISON LEJABY PARIS” is spelled out in capital letters, suggesting a fusion of traditional elegance with modern simplicity. The choice of a sans-serif typeface contributes to a contemporary look, while the inclusion of “PARIS” underscores the brand’s rich French heritage and its association with high fashion. The overall design encapsulates the brand’s ethos of sophistication without the need for elaborate embellishments.