Defender is an international company with headquarters in Tallinn, Estonia and Moscow, Russian Federation. Registered in 1990, it started with the production of protective screens used for personal computers’ monitors. Today it manufactures a broad variety of appliances for official and private use. Its production facilities are situated in Asia and Eastern Europe. The company ensures that its products are manufactured to the highest European standards; its distribution network covers over 500 cities and towns of Europe and ex-USSR countries. The range of products offered by the Defender company includes about 600 models.
The Defender logo developed after the foundation of the company in 1990 contained only the brand’s name “Defender” in a bold and heavy font most close to Tahoma Bold. The colour palette of the wordmark was deep blue or black on a white background. Later, a small emblem was added to the company’s name; it was a block letter “D” in a circle placed in front of the “Defender” inscription.
Finally, the logo has been designed to meet the modern graphics demand. The wordmark is now written in a rounded and playful font resembling the commercial Nordique Pro SemiBold. The letter “D” on the emblem in front of the brand name has been transformed to be fitted in the left lower corner of a square. The letter itself is made up of a right-angled triangle with the hypotenuse in the form of an arc. A small pointed triangle is added to the right upper side of the letter to complete the shape of the square. A short phrase has been added under the wordmark: “Trifles make perfection”. The colour of both emblem and wordmark is stone blue or marmalade orange.
The name of the brand “Defender” is connected to the protective PC screens manufactured by the company at the outset of its life. The screens were literally defending the computer uses from the adverse influence of the monitors of those days. Today the company’s efforts are directed at creating maximum comfort and convenience for its clients working with personal computers and mobile devices.
The phrase “Trifles make perfection” is the official motto of Defender Company and its officials declare that the company’s mission is to give the customers comfort and safety in every Defender appliance making their work with PCs and mobile devices pleasant. The company has undertaken to broaden gradually its product range to an extent sufficient to meet the market challenges and to satisfy the clients’ demand.