Creighton Bluejays is the name of an athletic program from Creighton University, which was established in 1878 and is based in Omaha, Nebraska. The sports program of the Jesuit educational institution is composed of 14 men’s and women’s teams, which compete in the first division of the National Collegiate Athletic Association.
Creighton Bluejays teams all compete in the first division of the NCAA, and also are members of the Big East Conference, a collegiate athletic organization, which was established in 2013, and is affiliated with the first division of the National Collegiate Athletic Association. Today the conference is composed of eleven college members from Northeast and Midwest states of the USA.
What are Creighton Bluejays?
Creighton Bluejays is the collegiate athletic program of Creighton University, which consists of six men’s and eight woman’s clubs, competing in various sports disciplines, including Cross Country, Basketball, Baseball, Rowing, Soccer, and a few others.
As for the visual identity, Creighton Bluejays changes several logo design concepts throughout the years, having two major redesigns starting at the beginning of the 1990s. Although, the calm and sleek shade of blue has always been a part of the athletic program of Creighton University from Omaha.
The Creighton Bluejays logo, designed in 1990, stayed with the program for almost eight seasons and featured a caricature of a Bluejays bird, standing at its full length and wearing a white jersey with the heavy square “C” in blue. The bird looked funny, having a displeased grimace, it stood propping his side with its wing. Except for the letter “C”, no identification marks were standing for the name of the program or the university.
The redesign of 1999 introduced a completely different version of the Creighton Bluejays badge, with the image of the bird replaced by the diagonally placed lettering in the same shade of blue. There were no other colors or ornaments on the badge, just the bold handwritten “Jays” in a modern cursive with thick lines of the letters and elongated curved tails.
Another concept of the Creighton Bluejays’ visual identity was created in 2013. The logo we all can see today is composed of both a letter and an emblem, with the depiction of the mascot bird on it. The badge is composed of a modern and sharp capital “C” in white with a double blue outline and apart serifs coming out of the vertical bar to the left. The pointed elements are balanced by the horizontal bars of the letter; which are arched from the center. The head of the bird, drawn in the same color palette, is placed in the negative space of the “C”. The bird looks angry and reflects the fighting spirit of the program’s teams.