Ascension is one of the largest private health systems in the United States, with 140 hospitals and 40 senior living facilities located in 19 states. It is one of the largest private health systems in the country. It employs 8,500 physicians and 134,000 other employees. Ascension provides a wide range of health and social services, with $28 billion in revenue in 2023.
Ascension, one of the largest nonprofit healthcare organizations in the United States, was founded in 1999 and headquartered in St. Louis, Missouri. By today the organization has grown into the key player in the American healthcare system.
Rooted in Catholic traditions, Ascension’s mission is deeply connected to serving all individuals, particularly those who are poor and vulnerable. This mission-driven approach shapes how the organization delivers care, emphasizing compassion, dignity, and holistic healing.
Ascension is known for its innovative approach to healthcare, leveraging technology and data to improve outcomes and streamline care. The organization also focuses on expanding access to care, with initiatives that address the growing demand for community health programs.
In recent years, Ascension has been at the forefront of healthcare transformation, investing in new models of care delivery that focus on preventive health, population management, and value-based care. This forward-thinking strategy aims to lower costs, enhance quality, and improve patient outcomes in an ever-evolving healthcare landscape.
Ascension’s blend of cutting-edge medical care, community outreach, and a mission-based approach to healing makes it a unique and essential force in the American healthcare system, striving to meet the needs of individuals and communities alike.
What is Ascension?
Ascension is the name of one of the largest private medical systems in the United States, founded in 1999. As of 2024, the Company operates 140 hospitals and 40 senior care facilities in 19 states across the country and has almost 150 thousand employees.
In terms of visual identity, Ascension is both tender and confident. The lightweight emblem of the organization has a scientific reference, yet also creates a very smooth and delightful atmosphere.
The Ascension logo, used by the organization for many years, is composed of an elegant yet laconic graphical emblem, and a stable traditional lettering, which is executed in the title case of a bold serif typeface, evoking a sense of stability and trustworthiness. The emblem of Ascension features an enlarged capital “A” in the same style, as the wordmark, inscribed into a composition drawn in arched lines, which intertwined creating a three petals image. The graphical part of the badge is set in a blue, green, and purple color scheme.
The classy and elegant lettering from the primary logo of the Ascension organization is set in a traditional serif typeface, which looks very similar to such commercial fonts as Mencken Std, Montoya Mincho, or Keplertrade, with some small modifications.
As for the color palette of the Ascension visual identity, it is based on a medium-dark and soft shade of blue, with additions of purple and green, where blue is about professionalism and reliability, purple stands for wisdom and rich experience, and green symbolizes health and wellbeing.