The logo of the athletic program representing the Alabama State University in Montgomery, Alabama, has remained virtually unchanged since 1999.
The primary Alabama State Hornets logo consists of the letters “ASU” and a hornet.
Taking into consideration the mere surface they occupy, the letters dominate the emblem. And yet, as they are just black, they seem to move somewhere to the background in comparison with the hornet, which is bright and has a pronounced 3D effect to it.
The hornet appears to be flying forward from between the two ends of the letter “U.” Its thin paws are clearly visible, as are its gray eyes. You can even make out the somewhat menacing expression of its muzzle on the Alabama State Hornets logo. The horizontal bar on the “A” has a sharp end “rhyming” with the shape of the insect’s body.
The college football team, which was established in 1901, plays in the NCAA Division I Football Championship Subdivision. It plays its home games at the New ASU Stadium, which opened in November 2012
The university has both men’s and women’s basketball teams competing in the Southwestern Athletic Conference. As of 2019, the head coach is Lewis Jackson, who has been occupying this post for the 14th season.
OLD GOLD
PANTONE: 117 C
HEX COLOR: #C99700;
RGB: (201, 151, 0)
CMYK: (6, 27, 100, 12)
BLACK
PANTONE: BLACK 6 C
HEX COLOR: #000000;
RGB: (0, 0, 0)
CMYK: (0, 0, 0, 100)