Air Arabia is an Emirati low-cost airline. The company is headquartered at Sharjah International Airport. It operates scheduled services to over 150 destinations.
Air Arabia was founded on 3 February 2003 by decree of Sheikh Sultan Bin Mohamed Al Qassimi, the governor of Shari’ah and a member of the UAE Supreme Council. As you can see, the state support was not absent here.
The airline started operating at the end of 2003 on the Shari’ah-Bahrain route. A little later, it opened other routes.
The airline is not a member of any aviation alliance and its main airport is Sharjahx UAE. Air Arabia’s fleet consists of 38 Airbus A320 aircrafts. Skytrax rating for 2017 gave the company 3 stars.
What is Air Arabia?
Air Arabia is the name of a low cost air carrier from the United Sarah Emirates, which was established in 2003, and started operating its first flights in the same year. Today it is one of the largest airlines in the Middle East, with a route map including about 150 destinations in nearly 30 countries.
The first logo for Air Arabia Carrie was created in 2003 and stayed in use for more than a decade. It was a two-leveled inscription in two languages and one color, intense and slightly muted red. The upper line was set in Arabic, with its bold lines creating a beautiful pattern with clean contours and stable shapes. As for the bottom level, it featured a Latin “airarabia.com” in the lowercase, executed in a very simple yet bold sans-serif typeface, which had the dots above the letters “I” slightly enlarged, and featuring the same size as the dot separating the two parts of the wordmark.
The Air Arabia logo seems to perfectly represent the company’s core promise: it offers only what is essential without any unnecessary details. Such a logotype is a perfect implementation of the “low-cost” idea.
And yet, while the type is pretty simple, it has a unique touch. If you take a closer look, you will notice the artistic elements on the glyphs. They do not spoil the legibility in any way, though.
The Air Arabia logotype in a title case is executed in a sleek and bold sans-serif typeface, which was designed exclusively for the brand, and has its letters’ contours drawn in smooth lines with distinct cuts, arched lines, and pointed angles. The typeface of the company’s visual identity is pretty close to such fonts as Nevó Bold, Kabrio Bold, and Corporaet Seli Bold, but with some lines modified.
The bright and contrasting combination of red and white colors in the Air Arabia color palette stands for the passion and expertise of the company, and its willingness to provide their customers with the best traveling experience possible. Small white details here represent the loyalty and reliability of the airline.