SpongeBob logo

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SpongeBob logo

SpongeBob Square Pants is a famous animated tv-show, which was created in 1999 and by today has released over 269 episodes and one movie. The comedy tells about the submarine world and its inhabitants’ adventures. The main character is Sponge Bob.

Meaning and history

SpongeBob Logo history

It’s interesting, that the iconic cartoon character’s original name was not SpongeBob, but SpongeBoy, and the tv-series name had to be “SpongeBoy Ahoy”, but this name was already registered, so the creators came up with SpongeBob.

The SpongeBob logo is bright and playful, it is instantly recognizable all over the globe due to its playful shape and pattern.

The SpongeBob logo is composed of a wordmark, placed on a colorful background, resembling a puddle.

The lettering of the SpongeBob nameplate is executed in a custom hand-drawn typeface with bold lines and funny jumping shapes. The yellow color of the inscription is complimented by a sponge texture, which adds volume and fun to the logo.

The “Squarepants” tagline in all capitals is placed under the nameplate on a dark blue rectangular banner with a wooden pattern. The white lettering is executed in a smooth sans-serif typeface with the tail of the letter “Q” elongated and reaching the “A”.

SpongeBob logo

The light blue puddle has white accents on it, which add volume dynamics to an image. There are also two childish flower sketches drawn on a light blue background in thin white lines.