Soia & Kyo Logo

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Soia & Kyo Logo
The brand was founded in 2004. The founder and creative director of Soia & Kyo is Ilan Elfassy. The label specializes in jackets, downs, parkas, and coats for women.

Meaning and history

Soia & Kyo Logo


The Soia & Kyo logo (pictogram) features two symmetrical design elements looking like bows made out of ribbon.
The wordmark showcases the name of the brand in a plain sans. The letters are capitalized and highly legible.
The design team behind the brand has chosen a muted and stylish beige color for the logo. Due to this color, the overall design adopts a natural and carefree touch. This is an advantage for the brand that emphasizes simplicity as one of its core values.