A new logo for NFL’s Los Angeles Rams has leaked online. A photo of a cap with the Rams’ allegedly new emblem on it has been circulating on social media over last week. This unexpected unveiling was followed by a backlash from users. However, it’s still unclear if this logotype really comes from the team.
The logo was published on Twitter by Charles Robinson, an NFL columnist, on March 8th. Robinson claimed he had found it on Reddit, however, there was no confirmation of the logo’s legitimation.
Robinson’s discovery immediately caused controversial reaction. The emblem was mocked in many tweets. Some people noticed that it resembles the lightning bolt logo of the Los Angeles Chargers, while the others compared it to the haircut of Kate Gosselin.
The online talk has drawn the attention of Kevin Demoff, the team’s chief operating officer, who started repelling attacks and showed an excellent sense of humor by sharing popular GIF-memes. He also appreciated people’s passion for the Rams, saying it is important for the team to keep in touch with fans on social media.
Although there has been no official statement about possible logo changing, Demoff’s reaction can be considered as an indirect confirmation that the Rams may rebrand soon.