Asus Logo

asus-logo

Asus is a computer electronics and hardware manufacturer from Taipei, Taiwan. The name was inspired by Pegasus – the highly worshipped winged horse from Greek mythology.

asus-logo

The Asus logo was designed to reflect the creature’s might, courage, adventurousness, and wisdom.  Thanks to the conspicuous blue font, it is readily observable and memorable. It perfectly yields the company’s identity and expresses its wise approach that is to maintain the high quality level and keep every single customer satisfied. The blue color denotes never-flagging brilliance and novelty.

Asus Logo history